Tips From A Field in the Advertising World

Tips From A Field in the Advertising World from Allen Bialik

“What have I learned?” 

  • Education has NOTHING to do with performance
  • In school you’re taught a lesson, then given a test. In life, you’re given a test that teaches you a lesson.
  • Problem solve quickly and creatively: adapt to change
  • Leadership, attitude, commitment, discipline
  • Responsibility and accountability for job performance
  • Leadership is an essential part of life
  • Discipline is doing what needs to be done. Even when you don’t want to do it.
  • Life is dull to dull people

#1 Trait you need to be successful: COMMUNICATION




Career Fair Prep

Career Fair Prep

By: Erika Nichols

Career Fairs can be daunting. You walk in and see recruiting tables swarmed with other students who are all there for the same purpose: to get a job or internship. Your whole world, as the Fresh Prince from Bel-Air would say, get turned upside down, if just one conversations pans out.

The most important thing to do before walking into a career fair is to prepare. Preparing for the career fair will give you a more successful experience. No worries, we are here to help.

  1. Update and polish your resume

If you do not have a resume, now it a great time to make one. There are hundreds of templates online to help you out. Just remember the simpler the better. The more exotic resumes are the ones that are not professional and ultimately get trashed at the end of the day.

Make sure you keep it updated. Here are a few questions you should ask yourself as you edit. Are there any internships, jobs, or student organizations you have joined since the last time you wrote it? Are there any spelling or grammatical errors? Is my contact information clear? Do you have a LinkedIn account? Add the link!

  1. Dress professionally

Yoga pants and a cute top will not work for this event. Pull out the suit jacket and nice slacks. Pretend like this is a job interview. Would you wear yoga pants, cutoffs, or cargo shorts to one? Hopefully, your answer is no. Women go for neutral bottoms of slacks or business appropriate skirt, nice blouse, and either nice flats or a low heel. Men, opt for a suit or a nice pair of slacks, dress shirt, and tie.

  1. Research, research, research

Find out who is attending and stalk their company website and social media channels. Ask yourself, is there anything I would change about their website or social media channels? If so, make sure you bring it up. This will help you stand apart from the other hundred or so students who you are shaking the recruiters hand.

  1. Make them remember you!

The fact of the matter is that these recruiters see hundreds of people in such a short time frame, they will not remember you. The best way to get their brains moving is to send them an email. Try to bring up a memorable part of the conversation. If you are an extra bold person, give them a call. Note, this method may backfire.

There you have it, folks. Four awesome tips to get you through any career fair.

The Ins and Outs of LinkedIn

The Ins and Outs of LinkedIn

Blog Post Written by: Erika Nichols

LinkedIn aka the professional Facebook, is a social media site dedicated to helping people build a professional network. These professional networks can help you find a job, get a job offer, as well as strengthen your application. Here are a few notions that will help you get your profile up and running, so you can expand your network.

Keep everything professional

Imagine if your Myspace account was attached to your resume, how embarrassing. This account is not a place to post drunk selfies from the night before or using in appropriate language. You are trying to create an image that any employer will want in their company. This rule applies to your profile picture, email address, and language.

Grow your network!

Connect with friends, colleagues, teachers, and family members. The more you are connected with the more people your profile will reach.

Also, these people are perfect to give you a personal endorsement. Endorsements from past employers and colleagues strengthens your profile with employers.

On the hunt?

LinkedIn is a great source for job hunting. In the search bar, search a location, company, or job type. From there you should see a tab that says “Jobs”. That tab will show you job posting according to your search terms. Some of these position can be exclusive to LinkedIn.

Keep it updated!

Think of LinkedIn as an extension to your resume. When you update your resume, update your LinkedIn account.  You want employers to see the most recent image of you. You want employers to see the organization and opportunities you have been working towards. It can help make your application more powerful.

Want to see an example? Click the link:

Special Shoe Sale presented by Soul to Sole Footwear

Soul to Sole Footwear has a great sale right now where there shoes, normally $75, is now half off! ($37.50+ tax) Use the coupon code AdCom and you can get free shipping with that too!
This is an offer that will only last a short time. Get your special pair now before it’s over.

MSU’s Communications Program

For us com-arts students, beating out the competitor is a must. Take a look at this article showcasing MSU’s top-ranked communications program, putting us at #8 in the U.S.

… Just another reason why we’re Spartans and not Wolverines #GoGreen


Go to ADCON to hear what ad agency, corporate and start up life is like from top industry professionals. Plus network with executives!

This event takes place on November 5th in Detroit Michigan at Wayne State University Student Center.

AdCon 2016 is a must-attend event for students/new grads considering/entering the field of advertising and young professionals (with under 5 years of experience). AdCon hosts more than 400 attendees who are interested in learning more about what it’s like to work in the advertising and marketing communications industry. Hear what ad agency, corporate and start up life is like from some of the area’s top professionals, with a focus on dialogue between presenters and attendees. Students and young professionals will also have the opportunity to directly network with experts, panelists and executives and receive valuable resume, portfolio and interview tips from recruiters. Click around to learn more about this must-attend annual conference. Follow along on social for updates leading up to the big day!

For more information on this event: Click Here.

This event isn’t related to Ad | Com but it is still awesome to go to. 🙂 

Take Part in the Annual Mid-Michigan Creative Alliance Studio Crawl

Don’t miss out on this opportunity to tour the most creative advertising, public relations, media, photography, and design studios in the Lansing area!

Take part in the annual Mid-Michigan Creative Alliance Studio Crawl by touring the creative studios and agencies from 3:00 – 5:30 p.m., on Thursday, October 20, 2016. Visit a few, or as many participating agencies as you can on this self-guided crawl!

Afterglow to immediately follow at Urban Beat from 5:30 – 7:30 p.m., network with professionals and enjoy complimentary snacks, beverages and the chance to win fabulous prizes!

Purchase your ticket/passport for the crawl today!

Need Transportation to and from campus? Register here.

For more information: Click Here

This event isn’t part of Ad | Com but it is still beneficial! 

Three in Thirty 10/11/16

Three in Thirty 

Quick Tips to Further Your Experience at Michigan State

1. Look into other student organizations to find opportunities to add to your resume
2. Use wording and buzz words to transform your resume
3. Try apps like “MyHomework”  and “Evernote” to stay organized

Three in Thirty : 9/20

Three in Thirty 

Quick Tips to Further Your Experience at Michigan State

1. Take advantage of all the opportunities and experiences you can and do not be afraid to create opportunities. Good experiences make you more marketable to employers.

2. Track and measure all of your experiences and accomplishments. This allows you to show your results and effectiveness.

3.  Stay connected with your co-workers, professors, and classmates. Good connections can lead to jobs and internship opportunities in the future.